Client: High Point University

Objective: To build High Point University’s reputation as an excellent educational institution – setting the stage for growth in fund raising, admissions and community involvement.

Result: While serving as the university’s news bureau for many years, McNeill Lehman has generated abundant news coverage in targeted media, both print and broadcast, in the Piedmont Triad, throughout North Carolina and beyond. This steady stream of publicity has helped create record fund-raising campaigns, record admissions, construction of more new facilities than ever before and greater community involvement in university activities.